Donna Emmett — Senior Sales + Account Strategist

Strategic partner to enterprise and international B2B accounts, leading initial discovery and co-creating tailored brand and product-positioning strategies that drive long-term retention and referral rates.

Cross-functional account health and scalability strategy for a flagship enterprise account (Petco), managing digital touchpoints across 1,500+ hybrid and retail channels.

Lead client discovery, user-journey mapping, and onboarding — translating business needs into clear deliverables and actionable account strategies.

Launched and scaled drop-ship partnerships contributing $378K in year-on-year growth, including a mid-market account that achieved 405% revenue growth from 2024–2025.

Pitch and produce creative solutions, product-launch campaigns and educational collateral that elevate B2B trust, using copy and brand messaging.

Lead data-driven account reviews to identify client health, upsell opportunities and retention risk.

Customer education and employee training across the district’s aquatic magnet program — mentoring store teams on livestock care and consultative selling in a high-volume retail environment.

Led customer education and staff training, developing team capability alongside relationship-focused sales while building expertise in consumer behavior and brand trust.